Your online company profile is your booth. To optimise your profile, it’s crucial that all the details are filled out accurately so that visitors can find you with ease. The algorithm works best when fully utilised, so this really is a key factor to consider.
Head over to the "Exhibitor Zone", followed by "Company Details" to add all relevant information relating to your company, as well as links to your website and social media page. Basically, any information you would want visitors to have access to. Your profile image is the first thing that visitors will see. Make sure that you use a good quality, eye catching image, as these can go a long way in making an impression on potential business partners.
Did you know you can now change the look and feel of your booth? In "Company profile", you will have the option to display your logo or banner carousel.
The platform also allows exhibitors to share promotional and educational documents, such as brochures, scientific papers and even videos. These will help enhance the overall experience at your virtual ‘booth’.
Next, head to "Product Showcase" to put create individual product highlight sections. These will appear under your booth listing. Don't forget to use trelevant tags to ensure users can find you when browsing the system.
Once you have completed your profile, click the lock icon to ensure no further changes are made.
